XL Recordings have got a great reputation – so when I heard that this Uk ex gun-crime prisoner had been signed, I was excited that it may well be the advent of a new coming of age for British hip hop. But in reality and sadly, I have to report that it’s a collection of poorly rapped dull rhymes that sound like a 12 year kid is telling you what it’s like to be a gangster. Kicking off the record with a pretty comical (unintentionally) Intro which recounts the story so far – rapped like he’s on ketamine. “The radio wasn’t playin’ me / And when it was / The big man upstairs said I want it stopped” (Maybe it wasn’t some sort of conspiracy to censor Giggs – but more like it just isn’t that good?) / “My video was on the box / We came on MTV late but wasn’t on a lot / Now why is that” (Again, it’s probably not a conspiracy) / “Then I started doin’ shows / I thought they wouldn’t like Giggs / I didn’t want to go / I thought they would only know one song / But they knew every single track, I was on a roll (great story, there).
I’d say that this guy was pedestrian in his delivery, but that seems disrespectful to people who can walk. – review by Andrew Tidball, courtesy of the Eavesdrop Listening Party